Welcome to the refined and sensual world of Prima Rosa , an Italian designer lingerie brand that embodies elegance and artisan tradition in the lingerie sector. Here, you can discover the exclusive collection of women's nightgowns, pajamas, tracksuits and dressing gowns by Prima Rosa, designed with love and attention to every detail.
The Origin of First Rose
The story of Prima Rosa begins in a small atelier in the heart of Italy, where a passion for intimate fashion and the desire to create unique pieces merged into a compelling project. Founded by artisans with years of experience in the sector, Prima Rosa has established itself as a distinctive brand that celebrates Italian craftsmanship and timeless beauty.
Prima Rosa's Philosophy: Elegance and Comfort
Our commitment to excellence is reflected in every Prima Rosa creation. Each piece is crafted from high-quality fabrics, with a keen eye for design and fit. Nightgowns exude femininity, pajamas offer unparalleled comfort, jumpsuits hug the figure with style, and women's robes add a touch of glamour to every moment.
The Details That Make the Difference
What makes Prima Rosa unique are the artisanal details that characterize each piece. Delicate embroidery, refined lace and contoured cuts are just some of the features that transform our garments into authentic works of art. Attention to detail is what distinguishes our linens, creating a unique experience for those who wear Prima Rosa.
Sustainability and Responsibility
Prima Rosa is not only synonymous with style, but also with a commitment to sustainability. We use eco-friendly materials and responsible manufacturing practices to ensure that each piece contributes positively to our planet. Choosing Prima Rosa means embracing fashion with responsibility and awareness.
Explore the Prima Rosa Collection with Us
Browse our exclusive Prima Rosa collection and discover the joy of wearing pieces that embody Italian elegance. From soft and comfortable pajamas to dressing gowns that add a touch of sophistication, each piece is designed to make you feel special at every moment of the day.
If you want to wrap yourself in the softness and beauty of designer lingerie, trust Prima Rosa. Enter our world of style and discover how Italian artisan tradition can transform your lingerie experience.